Triumph
THE AXEL — 545 VANDERBILT & 550 CLINTON · BROOKLYN, NY

Five years of leasing. Here's what the data reveals.

Prepared by Triumph Property Group · June 4, 2026 · Confidential — for Rose Associates and Alpaca Real Estate

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Units
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Leased Rate
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Economic Occ
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Leases (5yr)
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Avg Rent
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Avg Credit Score

"2026 leasing volume is running 114% ahead of 2025 YTD — with a tenant base anchored by Google, Goldman Sachs, and McKinsey."

OCCUPANCY ANALYSIS — ECONOMIC VS. LEASED RATE

Leased rate leads. Economic occupancy follows.

Jun 2025 → Jul 2026 (Projected)
Comp Set — YTD 2026
Insight
Gap Today: 2.7%

Economic occ lags leased rate. Primary drivers: Blueground non-payment periods + affordable unit bad debt.

Insight
Axel vs Market: −3.3pts

73 avg days vacant vs. 54 market. 25% velocity gap on YTD physical occupancy.

Insight
98% Target — Summer 2026

Requires absorbing all Blueground, executing Adidas corporate lease, and converting pending renewals.

CRITICAL — SHORT-TERM OPERATOR TRANSITION · ALL 40 BLUEGROUND UNITS

40 Blueground units. Three waves. One summer to execute.

Adidas corporate deal confirmed on 13 units. 26 units already vacated; 8 re-rented to new market tenants. Every card below shows the lease expiration, notice-to-vacate date, vacate status, and re-let activity. Target: 98% occupancy by Labor Day.

Total Units
40
Adidas Deal
13
Already Vacated
26
Re-Rented
8
NTV · Awaiting
9
Wave 1 · Jun–Jul · Largely de-risked
Adidas absorbs 6, re-let activity covers 7. Residual exposure: 12 units.
Residual exposure 12 units · Wave rent roll $94,230/mo
545-14B
1BR
$4,395
Lease exp Jun 30
NTVApr 29
VacatedYes · Apr 29
Re-Rented
ADIDAS DEAL
545-18B
1BR
$4,450
Lease exp Apr 30
NTVMay 6
VacatedYes · May 6
Re-Rented
ADIDAS DEAL
545-18H
2BR
$5,225
Lease exp Apr 30
NTVMay 6
VacatedYes · May 6
Re-RentedYes · May 4
RE-RENTED · May 4
545-26A
Studio
$3,500
Lease exp Jun 30
NTVJul 31
Vacated
Re-Rented
NTV · MOVE-OUT Jul 31
545-16F
Studio
$3,450
Lease exp Jun 30
NTVMay 25
VacatedYes · May 25
Re-Rented
VACATED · May 25
545-16G
Studio
$3,950
Lease exp Jul 2
NTVMay 8
VacatedYes · May 8
Re-Rented
ADIDAS DEAL
545-27E
1BR
$4,400
Lease exp Jul 7
NTVJul 31
Vacated
Re-Rented
NTV · MOVE-OUT Jul 31
545-27D
2BR
$6,550
Lease exp Jul 7
NTVJun 2
VacatedYes · Jun 2
Re-Rented
ADIDAS DEAL
545-19I
2BR
$6,995
Lease exp Jul 8
NTVMar 24
VacatedYes · Mar 24
Re-Rented
VACATED · Mar 24
545-25H
2BR
$5,850
Lease exp Jul 8
NTVJun 2
VacatedYes · Jun 2
Re-Rented
ADIDAS DEAL
545-27H
2BR
$6,050
Lease exp Jul 31
NTVJul 31
Vacated
Re-Rented
NTV · MOVE-OUT Jul 31
545-07H
1BR
$4,500
Lease exp Feb 28
NTVApr 28
VacatedYes · Apr 28
Re-RentedYes · May 2
RE-RENTED · May 2
545-12I
2BR
$4,995
Lease exp Feb 28
NTVApr 29
VacatedYes · Apr 29
Re-RentedYes · May 15
RE-RENTED · May 15
545-26H
2BR
$5,600
Lease exp Mar 31
NTVMar 26
VacatedYes · Mar 26
Re-RentedYes · May 1
RE-RENTED · May 1
545-PH2H
2BR
$6,300
Lease exp Mar 31
NTVMar 31
VacatedYes · Mar 31
Re-RentedLeasing Ofc
LEASING OFFICE
545-15A
Studio
$3,400
Lease exp Jun 29
NTVMay 8
VacatedYes · May 8
Re-RentedYes · May 10
RE-RENTED · May 10
545-15B
1BR
$4,375
Lease exp Feb 28
NTVMar 30
VacatedYes · Mar 30
Re-Rented
ADIDAS DEAL
545-03C
2BR
$6,450
Lease exp Jul 7
NTVApr 28
VacatedYes · Apr 28
Re-RentedYes · May 10
RE-RENTED · May 10
550-03G
Studio
$3,795
Lease exp Jul 2
NTVJul 31
Vacated
Re-Rented
NTV · MOVE-OUT Jul 31
Re-Rented to New Tenants
8 of 26 vacated
Wave 3 Blackout Exposure
$60,640/mo
Still In Place · No Notice
5 units
Jun 3 TODAY
Jun 30 Wave 1
Jul 15 Peak
Aug 31 Wave 2
Oct 31 W2 End
Nov 1 BLACKOUT
Nov 30 W3 Peak
Sep 1 TARGET
LEASE TRADE-OUT REPORT — YTD 2026

Renewals, spreads, and tenant retainage.

Includes all 284 units.
Axel vs Comp Avg — New Leases
Renewal Rate vs Market
MonthExpirationsVacatingRenewedRateAvg Increase
Jan1331076.9%$89
Feb1631275.0%$74
Mar1991052.6%$57
Apr94555.6%$—
May114763.6%$—
Jun1729In Progress$—
Jul11119.1%$55
YTD Summary — Full Building

YTD vacate rate: 27.1% on 96 expirations (26 vacated, 54 renewed). Axel renewal rate: 49.8% vs. comp average 66.9% — gap of 17.1 points. March drove highest vacates (9) — correlated with expiration volume, not seasonal pattern.

Reduce Days Vacant

The Axel averages 73 days vacant vs. 54 market. Preleasing 60 days prior to expiration would close this gap and recover meaningful carrying cost annually.

Reassess Concession Strategy

Concessions at 8.72% net delta vs. 3.56% market average. Concession cost is masking rent performance. Recommend phased reduction as occupancy approaches 97%+.

Drive Renewal Rate

At 49.8% YTD vs. 66.9% market — every 10-point improvement in renewal rate saves approximately $42,000 in turn costs and lost rent annually.

TENANT DEMOGRAPHICS — 2022–2026

Blue-chip employers. Rising incomes. Strengthening credit.

Median Income Trend
Credit Score & Approval Rate

47% approval rate in 2026 reflects increasingly selective underwriting — not weaker demand.

Annual Leasing Volume & Avg Rent
Notable Employers — All Years
  • Google16
  • Pratt Institute15
  • NYU7
  • Bloomberg5
  • Meta4
  • Spotify4
  • DoorDash4
  • Goldman Sachs3
  • McKinsey & Company3
  • Morgan Stanley3
  • Capital One3
Industry Breakdown
Finance & Banking22%
Technology20%
Healthcare / Pharma14%
Consulting / Prof. Services12%
Media / Entertainment10%
EXPIRATION CURE STRATEGY — BLACKOUT AVOIDANCE

The goal: zero leases expiring November through February.

The rental market slows sharply between Thanksgiving and March — demand drops, concessions rise, and days-on-market extend. Every lease expiring in this window carries 40–60% higher leasing cost and revenue risk. The chart below shows The Axel's current expiration calendar and the recommended cure strategy: steer all renewals and new leases away from the Nov–Feb dead zone using term optimization.

14-Month Expiration Calendar
Current Blackout Exposure
MonthUnitsRevenue/moBG
Nov-2620$73,81211
Dec-2617$58,5281
Jan-276$18,3950
Feb-277$18,4210
TOTAL50$169,15612
18.5% of rent roll expiring in dead season
Cure Recommendations
Term Steering on New Leases

All new market leases signed Jun–Sep 2026: offer 13-month terms. A lease signed July 1, 2026 on a 13-month term expires August 1, 2027 — peak season. Never offer 12-month terms to units whose natural expiration would land Nov–Feb.

Nov/Dec Market Renewals — 25 units

25 market-rate units currently expiring Nov–Dec. For renewals: offer 14-month terms (landing Jan → Mar 2027) or 16-month (landing Mar 2028). Incentivize with $0 rent increase on 16-month vs. 3% on 12-month. Target: reduce blackout exposure from 50 to under 20 units.

Blueground Wave 3 — Start Now

11 Blueground units expire Nov 30. Begin preleasing these units immediately — August vacancy ads, September showings, October signed leases. A unit vacant Nov 1 in this market averages 55+ days to lease, meaning January occupancy at best.

Current Blackout Exposure
50 units
Delta
−32
units
−$107K
/mo risk reduction
Post-Cure Target
~18 units